Barbara Bates, CEO of Hotwire, has been honoured at the PRovoke SABRE Awards with an ‘Outstanding Individual Achievement Award’ for her leadership and entrepreneurism as well as her work in improving the PR industry. “To not only survive, but thrive, in the fast-moving world of technology for more than 25 years is remarkable. Bates is not just one who embraces change — she pushes for it, always seeking a better way forward,” according to PRovoke.
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